The weather from where both Amber Jean Rowan and I speak – the 28-year old Irish-born model in her London apartment and I, here in Hong Kong – is dark and dreary. But even over the medium of Zoom, Rowan’s radiant energy overshadows the dullness, casting a warm brightness on our respective screens. It’s her bubbly and fun-loving personality that one would notice upon meeting her for the first time. And strikingly so, because rather visibly Rowan has alopecia, an auto-immune condition that’s left her bald since she was sixteen.
“I look a little different from the world,” Rowan says, bringing to the fore the obvious almost immediately. Though it dawns on me that she likely precedes most conversations this way, Rowan remains patient with the fact that in parts her appearance will make the bulk of our discussion. Alongside acting, Rowan has had a decade-long modeling career working with brands such as SuperDry and designer Roland Mouret. But her catapult into wider recognition is a recent affair sparked by Rowan’s honest vulnerability about her alopecia. On Hair Free, the Instagram page that first lent Rowan the confidence to bare her scalp online in 2018, the model has garnered a growing community of fellow hair loss survivors (the page now sits at just over 6,000 followers), all eager to receive beauty tips and life advice pertaining to hair loss.
Ask anyone who has suffered from alopecia – hair loss brought on by the body immune system’s attack on hair follicles – and they will attest that the experience is far more convoluted than a deviating appearance. “Every autoimmune disease is so personal,” Rowan explains on Hair Free. “My own alopecia theory has to do with trauma and not properly confronting it. It’s a common thread that I’ve noticed in the people [with alopecia] I meet.” Thirteen years into her hair loss, the model admits that only recently has she begun to reexamine the roots of her hair loss and the emotions around it. Presently, she is positive and relentlessly optimistic, but for a time – mostly when she shielded her ‘egghead’ from the world, the model also suffered from intense anxiety, pushed and neglected for years as well as bouts of panic attacks that would sometimes last months on end.
Growing up as a gymnast and briefly, a stunt girl who begged her mother for acting classes, Rowan would set her sights on modeling as her one true passion – though she is by admission, a musical theatre geek who feels safest in the drama studio. She was a restless child, but a happy one at that. Only retrospectively does a young girl constantly operating on flight or flight come up in the picture. “It was this high-intensity level of being alert at all times. I was physically drained. It didn’t help that I was also very underweight.”
Come time the alopecia set in, Rowan had become a teenager instinctually hypervigilant reaching the height of self-consciousness (as most find themselves at that age). She was fifteen when one of her girlfriends while checking her blond highlights – a perennial trend in her hometown of Dublin, spotted a bald patch at the back of her head. “I was like, ‘Oh you must be joking!” Rowan explains. “Anyways, we went to the doctors and they said it was something called alopecia. We had never heard of that before.
It was this high-intensity level of being alert at all times. I was physically drained. It didn’t help that I was also very underweight.
Amber Jean Rowan, Model and Hair Free Activist
Alopecia isn’t typically seen for the life-debilitating condition it can often be (after all it’s only hair right?) but losing your hair is a traumatic experience. For Rowan, it happened gradually, though within a calendar year she would become completely bald. And in that year were some fairly bizarre tactics in attempts to get her hair to grow back. “I would have to try and cover each patch by switching my hair a certain way. There was this spray my mother would joke was the ‘old man’s spray’.” Roway says, explaining that as the hair loss worsened, the attempts multiplied in desperation. There were trips to Chinese medicine practitioners, acupuncture and who could forget oxygen therapy class alongside submarine divers? She grew tired of the unpromising results. “I hope that someone comes up with a cure one day, but I just didn’t want to be somebody’s guinea pig anymore.”
“I love wigs,” Rowan declares. “I’m always popping wigs on everyone.” And for a time they weren’t simply an aesthetic preference but an indispensable item that allowed Rowan to move on from her hair loss. “At 15, wigs meant I could go on dates, hang out with friends, have sex…you know, kiss someone!” And further on, they became a mainstay in her professional life. Many times, they were a confidence builder proving that in spite of adversity, she could still have the career she had always envisioned.
Turns out she actually preferred being in front of the lens – in front of blinding lights and gawking crew members. “It was almost safer. No one could shout ‘baldie’ at me in the workplace. They would probably be fired!” Rowan jokes openly, “Nothing bad could happen to me there.” The model also remembers feeling grateful that an industry notoriously exclusive wanted her – and long before beauty and fashion’s diversity frontier was met with any semblance of earnestness too! Although come to think of it, there was that time Rowan’s first modelling agency dropped her at eighteen, when she had begun losing the hairs on her eyebrow. “They told me ‘perhaps you should go off to India for a few months and see if your hair grows back,’” Rowan reflects in a brief moment of somber, “I had an idea in my head about my career. It was shot down in a second.” Still, it’s not all doom and gloom. Soon after, she signed with an agency supportive of her condition, who helped her find only positive experiences in the industry.
I hope that someone comes up with a cure [for alopecia] one day, but I just didn’t want to be somebody’s guinea pig anymore.
Amber Jean Rowan, Model and Hair Free Activist
Editor
Rachelle Ma






